Email the #GivingTuesday team at any interesting findings, high-resolution photos, or announcements we can share.
#GIVING TUESDAY SOCIAL MEDIA TOOLKIT 2015 UPDATE#
November 27 - #GivingTuesday! Remember to update your community about your campaign throughout the day.
Make sure they are ready to give on the big day!
Email reminders to your staff and community leading up to #GivingTuesday.Share your story to get your team and community excited. Remember to use the hashtag #GivingTuesday in your messages so we can retweet and share your plans. Go big on social media! There’s less than a month to go - tweet, post, snap, share and do whatever you can to get your campaign out there.If you are planning an in-person event or celebration on November 27, send out invitations!.Send a “1 Month to Go” email, newsletter and social media messages to make sure your board, staff, and community knows that we are in the final countdown for #GivingTuesday!.We see a lot of coverage for #GivingTuesday - don’t wait to pitch your story to TV, radio, and local newspapers. Use our Sample Press Release to share your campaign plans with local media. Start scheduling regular (2-3 times a week or more) social media messages to talk about your campaign. How will you track and measure your campaign goal? How will donations come in on the day? What would you like to learn about from your #GivingTuesday campaign? Find a team member to oversee this evaluation and use the resources on the #GivingTuesday website to determine how you will track, measure and share the results from your campaign. When will you announce your campaign? When will you email your constituents? What will your social media look like? Put all of this into a google doc or calendar to get a clear idea of what the next three months will look like. Map out your editorial calendar for the fall.You are welcome to re-create our logo to better represent your campaign. Confirm assets and graphics you will be using for your campaign.Map out a team timeline and share internally with your staff. If you are organizing a fundraising campaign, talk to donors about providing a match or challenge grant to build extra excitement on #GivingTuesday. Would you like to recruit more volunteers? Get more social media followers? Raise more money for a campaign? Whatever your initiative, set a goal and give your staff and community something to aim for.
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